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Head of Marketing (APAC)

Location: Remote / Hong Kong, China /

Our team is passionate about building a product that improves the global industry of linguistic services. Smartcat’s goal is to develop the world’s best environment for translation and industry-specific payment automation and make it a vibrant network enabling easy collaboration for all market participants, including freelance linguists, translation agencies, and translation buyers.

Smartcat is backed by Matrix Partners, a top US venture capital firm focusing on SaaS and marketplace startups (their portfolio includes: HubSpot, Oculus, Zendesk, and Quora).

Your outcomes are:

  • Develop plans for all marketing functions: digital advertising, content marketing, design, PR

  • Create and implement a social media and thought leadership strategy

  • Identify opportunities to reach new market segments and expand market share

  • Coordinate sales and marketing efforts to increase the number of qualified leads

  • Work on design branding and positioning according to the specifics of the market

  • Organize and participate in local conferences, trade shows, and other events


  • Excellent communication and management skills to interact with coworkers, cross-functional teams, and third parties

  • Native-level fluency in English, both written and spoken

  • Native-level fluency in Chinese, Japanese, or Korean

  • At least 3 years of experience in B2B

  • A data-driven approach to marketing. Ability to justify an approach or decision using concrete metrics

  • Experience running successful marketing campaigns

  • Readiness to work in a highly dynamic startup environment, requiring extreme focus and persistence to breakthrough results

  • A strong sense of ownership

  • Openness to criticism and others’ opinions and ideas

If you are the person we’re looking for, please send your CV and cover letter to

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